If you want to start as community manager and put together a complete content plan to capture the attention of consumers in social networks, Ana Marín, director of digital integration of McCann Worldgroup Mexico, will teach you in this course everything basic of community management to work in social networks, thanks to his extensive professional career in the digital world, recognized in festivals such as the Effie Awards, Creative Circle of Mexico and the Ibero-American Social Media Festival.
Learn from terminology to the use of key tools to work as a professional community manager —because it is not just about posting or writing good texts— at an advertising agency or independently.
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Create visualisations that communicate and learn to visualise your favourite series
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Learn to get your clients’ attention and captivate them using stories
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Learn to manage a brand profile on social media and discover the strategies to make it grow