- Promo Video
- Why I Created This Course And What You Will Learn?
- Do I Walk My Talk? Check Out My PORTFOLIO and Say Hello!
What you'll learn
- Understand the true idea of branding and why people buy brands
- Define a real value of your product
- Identify your target customer like a pro
- Turn your personal values into more customers
- Learn how to be different and charge more for it
- Create brand personality to build relationship with your customers
- Learn top techniques for finding a sticky brand names
- Speak voice, that your customer love to listen
- Turn your personal story into fascinating brand story, that brings more customers
- Use your team to take advantage over bigger competitors
- Learn basics of color and typography to choose the right combination for your brand
- Design great looking logo on a budget
- Use images to increase price and maintain consistent brand experience
- Style your brand like a pro with creating mood board
- Find professional graphic designer without breaking a bank
- Learn tips on hiring copywriter & photographer
- ...and much more!
Description
Branding & Marketing for Startups
__________________________________________________________________________
>>> Branding Rule #1: this course is NOT a secret shortcut or recipe to build successful brand. They just don't exist and those who say that, simple lie. Period. <<<
So, I am not another branding "guru" teaching you how to build 6 figures business in a record time. I might even disappoint you, but I haven't reached 6 figures by myself. However, by this time, I've significantly contributed to reach 7 figures by others companies working as branding consultant - check out my PORTFOLIO (lecture No. 3, 30) and my story in bio section below.
I created this course to show you, that it is POSSIBLE to build a successful physical product brand without having big budget (still need money though) and I will prove that by showing you how it's done based on real life case studies. However, again, rather than ready solution, you're supposed to get the right mindset, find an inspiration and learn TOP branding strategies & techniques, that will help you to grow your brand.
I don't want to bore you with long marketing messages so simply watch the promo & free preview videos and decide whether this course meets your specific needs. I'm happy to have you on board and enjoy our branding journey together!
P.S. Ohh, did I forget to mention, that I offer ONE FREE branding advice for all of my students? ;-)
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Información sobre el Instructor
- 4.38 Calificación
- 8109 Estudiantes
- 1 Cursos
Mac Piechota
Creative Entrepreneur, Brand Consultant
I'm a creative entrepreneur. I earned my first 1000$ online at age 15 by flipping clothes on eBay. What I noticed was, that t-shirt with low quality pictures were sold much cheaper than same t-shirt with glossy images. So I started buying these underpriced products, taking new pictures and reselling them for profits. That was the first time I realised, that people really judge book by its cover.
After graduating from Business School (Poland&Australia) I started my career as a marketing manager of newly created precious metal company - Bessergold - and took it from scratch to 7 figures business within less than one year.
I didn’t like the idea of trading metals for the rest of my life, so I decided to pursue my real passion - building new brands. I started with my family casket manufacturing business (yes, these caskets) - Piechota Coffins - and turned it into No. 1 premium brand on the local market - see my portfolio for details.
Currently, I work as a freelance brand consultant for companies across Europe with strong focus on small businesses and startups. If not working, I travel the world with backpack and my lovely girlfriend.
So, nice to meet you!
Mac
Student feedback
4.38
Course Rating
Reviews
soumya J
08-05-2021
Yes So far Iam liking it .I am intermediate in design field and want to have a good understanding of branding.