Introduction
  • My Style! - The Creation of my own Logo!
  • About the Designer - Daniel Evans
Tool of the Trade & Vector Principle
  • The Tool of the Trade
  • Vector Vs Raster (Pixel Graphics)
Test Your Knowledge
  • Know your Raster vs Vector & Software?
Types of Logo Design
  • Types of Logo Introduction
  • Discovering Wordmark Logos
  • Textual Iconic Logos Uncovered
  • All about Combined Logos
  • Exploring Enclosure Logos
  • Insight into Iconic Logos
  • What Makes a Great Logo Design?
Test Your Knowledge
  • Know your logo types?
Colour Psychology
  • Introduction to Colour
  • The Colour Wheel
  • Green, Purple & Orange
  • Pink, Grey & Black
  • Red, Blue & Yellow
  • White & Brown
Test Your Knowledge
  • Know your colours?
Logo Design Brief
  • Introduction to the Questionnaire
  • Fillable (form) PDF Questionnaire
  • Offline Use - Logo Design Questionnaire
  • Completed Client Questionnaire
  • Client Questionnaire Analysis
Gathering Reference Material & Mind Mapping
  • Introduction to Reference Material
  • Collecting Inspirational Graphics
  • Inspiration Elsewhere
  • Magnificent Mood Boards
  • Inspirational Showcases
  • Highly Effective Mind Mapping
Test Your Knowledge on Reference Material & Mind Maps!
  • Reference Material & Mind Mapping Knowledge
A Quick Interjection!
  • A Quick Interjection!
Sketching
  • Introduction to Sketching
  • Sketching Materials
  • Sketching Ideas
  • Refinement Sketching
  • Digitizing Sketches
Test Your Knowledge
  • Digitizing Sketches - Test Yourself
Illustrator Elaborated
  • Introduction to Adobe Illustrator
  • Mac Keyboard Commands
  • Setting up for Effective Workflow
  • Properties Panel in Illustrator CC
  • Shapes, Selection, Fill & Stroke
  • Pencil, Brush, Eraser & Rotate
  • Activity: Develop the Custom Brush Shapes
  • Custom Brushes
  • Gradients, Text & Eyedropper
  • Pathfinder & Alignment
  • Elements & Layers
  • Pen Lines
  • Professional Pen Curves
  • Bezier (Pen Tool) Game
  • Awesome Effects
Exploring Illustrator CC
  • Pencil Tool
  • Using Pencil Tool - The Leaf
  • Using the New Pencil Tool - The Jigsaw
  • Pencil Tool Options & Extras
  • Path Segment Reshaping
  • Smooth Tool
Test Your Knowledge
  • Test Your Illustrator Knowledge!
Preparing Fonts & Editing Text
  • Introduction to Fonts & Editing Text
  • Font Types
  • Acquiring Fancy Fonts
  • Installing Fonts
  • Font Pooling for Easy Access
  • Kerning for Professional Type
  • Tricks of Vertical Adjustment
  • Mastering Tagline Control
Test Your Knowledge on Type!
  • Your Type Knowledge!
Developing Symbols in Illustrator
  • Introduction to Symbol Development
  • Developing Symbol # 1 - "Surf Star"
  • Developing Symbol #2 - "One Wave"
  • Developing Symbol #3 - "Surf Board"
  • Developing Symbol #4 - "Water Flame"
  • The Completed Symbols - Black & White
  • A Small Favour!
Test Your Knowledge
  • What do you know about Symbol Development?
Marrying Symbols with Text
  • Introduction to Adding Text