Welcome to the course!
  • Welcome to the Design Thinking Masterclass
  • My Way of giving back
Design Thinking - Introduction
  • Introduction to Design Thinking
  • Past and current challenges
  • Areas of Business Impact
  • Design Thinking Areas of Impact
Design Thinking Process
  • Design Thinking Process
  • Business context of the project
  • Design Thinking Process
Business Hypothesis Mapping
  • Business Hypothesis - Introduction
  • Design Vision - Introduction to the tool
  • Design Vision - tool breakdown
  • Design Vision - Restaurant example
  • Business Goals - Introduction
  • Business Goals - tool breakdown
  • Business Goals - Restaurant example
  • Stakeholder Mapping - Introduction
  • Stakeholder Mapping - tool breakdown
  • Stakeholder Mapping - Restaurant Example
  • Archetype creation - tool breakdown
  • Archetype creation - Restaurant Example
  • Business Hypothesis Mapping - tool breakdown
  • Business Hypothesis Mapping - Restaurant Example
  • Business Hypothesis Mapping - Summary
  • Build your own Business Hypothesis
Customer Perspective
  • Customer Perspective - Introduction
  • Recruitment Process
  • Research scenario - Introduction
  • Research scenario - Restaurant Example
  • Research Methods
  • Research Methods - description
  • Research methods - choosing the right method
  • Research Methods - In-Depth Interviews
  • Research methods - On-line Questionnaires
  • Research Synthesis
  • Business Hypothesis Validation
  • Customer Perspective - Summary
  • Synthesising your own research
Design Challenge
  • Design Challenge - Introduction
  • Experience Map Overlaps
  • Root Cause - tool breakdown
  • Design Challenge Definition
  • Design Challenge Prioritisation
  • Design Challenge Summary
  • Design Challenge - how do we define the challenge
Ideation
  • Ideation - Introduction
  • Ideation Methods
  • Transformation Method
  • Brainwriting Method
  • Prioritising solutions
  • Ideation Summary
  • Ideation - how do we pick the best solutions?
Prototyping
  • Prototyping - Introduction
  • Types of Prototyping
  • Prototyping Mindset
  • Prototyping Tools
  • Storyboarding using photographs
  • Storyboarding using pre-made kits
  • Prototyping - Summary
  • Prototyping - let's recap
Testing
  • Testing - Introduction
  • Testing - Mindset
  • Testing Scenarios
  • Testing Methods
  • Observation Method
  • Shadowing Method
  • Guerilla Interviews
  • Validation Workshops
  • List of recommendations
  • Testing Summary
  • Testing - let's go back and review what we've learned
Impact Delivery
  • Impact Delivery - Introduction
  • Revisiting the entire process
  • To-Be Experience Map
  • To-Be Experience Map - Business Goals
  • To-Be Experience Map - KPIs
  • To-Be Experience Map - Risks
  • To-Be Experience Map - Change Management
  • Impact Delivery - Summary
  • Impact Delivery - let's recap
Closing thoughts
  • Thank you very much!