Introduction
  • Introduction to the course
  • Course documents
Email marketing fundamental
  • 4 stages of email marketing
  • Cheapest way to capture email leads
Email Marketing with Mailchimp
  • Setup Mailchimp
  • Mailchimp Audience
  • Signup forms
  • Import signup form into facebook
  • Content, report, template
  • Campaigns
GetResponse
  • GetResponse platform and automation
Sales funnels
  • Intro to sales funnel
  • Sales funnel system
Write an email that convince people (copywriting)
  • What Is Copywriting?
  • Know Your Customer First
  • A.I.D.A.
  • Word Storage
  • 6 Headline Formulas and Google Trends (part 1)
  • 6 Headline Formulas and Google Trends (part 2)
  • Cognitive Biases in Headlines
  • A.I.D.A. and Body Structure
BONUS: 3 Powerful Marketing Techniques
  • Introduction to Cognitive Biases
  • The List & Lollapalooza Tendency
  • Scarcity - Part1
  • Scarcity - Part2
  • Liking/Loving Tendency & Disliking/Hating Tendency
Bonus
  • Bonus lecture: Other cool stuff!