Link building course introduction
  • Link building course welcome, how to take it, and what to expect
  • Subtitles, video quality, your certificate, tips on watching & common course Q&A
  • For good students - free link to help your link building right away
What's working to get links easily today
  • What link building strategies are working to get links easily in 2020
Easiest links you can create on day one: Links from your own page
  • Easiest link building - Interlink your own pages
  • ADVANCED INTERLINKING: Links from a page to the same page for extra SEO boost
Get Google Citations And Brand Mentions Starting Today
  • What are Google Citations: Citations vs. hyperlink links (backlinks)
  • Citation through your LinkedIn profile's page
  • Finding industry specific sites to get citations for more easy link building
What to know about a link to tell if it is good
  • What makes a link good: Relevance, authority and more
  • No-follow vs. follow links
  • Google update: No-follow update and the new UGC and Sponsored attribute
Link building by link-begging, which is a brute-force strategy that works
  • Link building by link begging introduction
Guest blogging
  • Blogging and guest blogging for links and SEO: Only good guest-blogging sites
  • Guest blogging pitch script
Ranking factors
  • Google SEO trends for 2021 and what to focus on
Linkable asset: having something attractive for others to link to
  • Before getting links, have something worthwhile to link to
  • How to make more attractive pages with copywriting
  • Cornerstone SEO pages that get shared more and rank better
  • Let users build a business or have something valuable on your site to link to
How to get links with many different strategies for off page SEO
  • How to get links on Wikipedia
  • Google alerts
  • Build relationships and ask your professional contacts to link to you
  • Pay for product reviews (comes with a link)
  • Post job openings
  • Create discount offers and post them on discount websites
  • List of discount sites
Using the Google link disavow for bad links
  • Using the Google link disavow for bad links
SEMRush SEO tool for competitor backlink research or your backlink analysis
  • Registering for SEMRush
  • Finding a link to my site where my page was gone and fixing it to regain SEO
  • Finding citation opportunities
  • Finding old links and having ways to get many more links from those sites
  • Competitor link research for SEO
  • How my competitor got great links
  • Backlink audit to find toxic links to disavow
How to get links from .gov websites
  • Introduction to .gov backlinks section
  • Using discounts for government employees to get links
  • List of .gov URLs
  • Links from .gov sites through employment opportunities
  • Example of .gov site with links
How to get .edu links from authoritative universities
  • How to get edu links with internships
  • How to get .edu links with scholarships
  • How to get .edu links from student sites or college club sites
Events to get links, publicity, and also clients
  • How to use events to build links
  • Walkthrough of how to get links from event sites
Get publicity, clients and links with press releases
  • How to be effective at pitching HARO to get more publicity and links
  • Links and traffic from podcasts and radio shows
Google penalty targeting bad links and how to avoid it
  • Google September 2019 update - penalizing some linking strategies
  • Penguin penalty targeting links
Linking out
  • Industry research on linking out to boost rankings
How to get links using infographics to boost link-building and off-page SEO
  • Free site to get extra free images and infographics
  • How to create your infographic so you can make more attractive posts
For local businesses
  • Local organic search and 3-pack ranking factors for local searches
Webmaster tools to check search performance and crawling & indexing status
  • Setting up your Google Search Console, formerly known as Webmaster Tools
  • SEO definitions for beginners
  • Submitting new URLs and checking for page status and indexing
  • Where your pages are ranking and page/query performance
  • Introduction to Google Analytics
Tools for link-building
  • SEOQuake Chrome plugin to research competition
  • Revive Old Posts plugin for social sharing, scheduling & SEO boost
Press releases for link-building
  • Press release section introduction
  • Which situations are press releases for?
  • Starting to write the press release with the title
  • Additional press release headline examples
  • Subtitle for your press release
  • Writing the press release as a story and to add keywords
  • Finishing the press release with bio and contact sections
  • Example of PLR licensing service press release
  • Example for a book release
  • Submitting the press release
  • If journalists copy and paste your press release, how will it impact your SEO?
  • 20 websites to promote press releases
  • Another press release example and template
  • Results
Link building with memes
  • Introduction to link building with memes
  • How to begin finding viral memes to post on your social media