Welcome! Let's Get Started Turning Your Dream into Your Plan!
  • Introduction to Course
  • What You Can Expect
The Beginning of a Fresh Start with a Clean Slate
  • The Importance of a Clean, Fresh Journal
  • The Power of Brainstorming
The Anatomy of A Business Plan
  • What is a Business Plan
STEP 1: Executive Summary
  • Executive Summary: What's YOUR Elevator Pitch?
STEP 2: Business Description
  • Tell Us About YOU: Writing Your Bio
STEP 3: Marketing Strategies
  • Understanding Target Demographics
  • Social Media vs. Print Media
STEP 4: Competitive Analysis
  • Competition Drives Markets: Get Behind the Wheel!
STEP 5: Design & Development
  • The Power of Symbols, Logos, Color and Sound
STEP 6: Operations & Management
  • Resources: What Do You Have? What Do You Need? What Do You Want?
  • Staffing: Building Your Team and The Power of Delegation
STEP 7: Financial Factors
  • Build Your Budget from Your Operations and Management Resources
  • The Elements of Fundraising
Bringing It All Together
  • Types of Business Plans
  • Protecting Your Intellectual Property
Wrap Up and Well Wish
  • Your Plan Is Written. Now what?