1: Introduction & App Store Optimization Basics
  • Introduction to the course
  • Why is ASO important?
  • What are the major components of ASO?
  • Have i done good ASO to my App...?
  • Assignment 1
2: The heart of ASO - Keyword research
  • Tools for keyword research
  • How to get keywords?
  • How to do keyword research?
  • More keywords = More app downloads!
  • How to make keyword list?
  • Assignment 2
3: Lets improve App Visibility
  • How to use keywords?
  • App title
  • Localizing keywords
  • Others
  • Assignment 3
4: How to improve Conversion Rates
  • App icon
  • Screenshots
  • App description
  • Other relevant components
  • Assignment 4
5: This is not the end!
  • Conclusion