You Will Master the Media
- Quick Wins! Look Thinner on Camera, Easy Sound Bite Solutions, Pro Rehearsals
- You Can Look Great, Shape a Message, Answer Questions and Speak in Sound Bites
- Here Is How to Get the Most Value Out of This Course
- Exciting New Update to this Course
- Doing This One Thing Will Give You Total Confidence Before Any Media Appearance
- It's OK To Feel Uncomfortable On Camera - Here's How to Get Over It
Look Comfortable, Confident and Relaxed In Front of Every TV and Video Camera
- Sell the Message by Selling the Messenger
- Sit Like This to Look Your Best - Confidence on Camera
- Here Is Where to Look On Camera
- Never Look Bored or Scared Again
- Move Like a Seasoned TV Pro
- Never Let the Seat Swallow You Up
- Standing In Front of the Camera With the Greatest of Ease
- Dressing for TV and Video Success
- Your Turn to Be On Camera
- How the Media Pros Rehearse Their Interviews
Makeup Is For Everyone
- Here is Why You Need Makeup
- Makeup Tips Just for Women
- Makeup Tips Just For Men
- Preparing Your Own Makeup Routine
- Establishing Your Makeup System
You Can Create The Perfect Media Message
- Accomplish Your Goals With The Right Message
- Anticipating the Reporters' Questions
- Creating Messages The Media Will Find Irresistible
- Find the right Message for Your Audience
- Stress What Is Important to YOU
- You Have Solved the Problem
- Results Won't Speak for Themselves, But You Can
- The Power Of Your Positive Messaging
- Brainstorming Your Message Points To Get the Best
- The Venn Diagram for Messaging Success
- Summary of Messaging Elements
- Your Turn to Brainstorm Your Messages
- Time to Test Your Messages Out Loud
Even the Toughest Questions Can Be Answered Easily
- Never Stress Over the Questions Again
- Your Turn to Ask Questions
- Pick the Easiest Question for You
- Use a Cheat Sheet And Never Get Caught
- Never Call Yourself a Crook
- Never Lose a Media Debate By Not Debating
- Make 'I Don't Know' Your Best Friend
- Always Be Moving Toward Your Message Points
- Brief and Bland Can Be Best
- Three IS the Magic Number
- The Ultimate Skill - Rewriting the Question
- You Don't Have to Control the Interview - Just Control Your Own Mouth
- And One More Thing...to Avoid
- Summary of Answering Tactics
- Demonstrating Your Answering Abilities
Get the EXACT Sound Bites and Quotes You Want in Stories
- The Most Important Part of Your Media Prep
- Bold, Action Words Will Get You Quoted
- How Do You Really Feel About This?
- For Example...
- Attack!!! Attack!!! Attack!!!
- Absolutes Are Absolutely Easy to Get Quoted
- Cliches Might Not Impress Your English Teacher, but...
- Laugh Your Way to Media Success
- What Else Is a Great Way to Get Quoted?
- Analogies Are Your Friends
- Learning Moment
- Pop Culture References are Irresistible to Reporters
- Summary of Top Ten Sound Bite Elements
- Sounds Bites Are a Means Not an End
- The Five Potential Outcomes of Every Media Interview
- The Perfect Media Mindset
- Test Your Sound Bites
- Your Turn to Create Sound Bites
- The Three Simplest Sound Bite Patterns Are...
- Total Sound Bite Failure
- Putting Your Sound Bites Together
- Summary of Course So Far
How to Rehearse and Practice Media Interviews
- How to Rehearse and Practice Media Interviews Overview
- Finding the Time to Rehearse
- Video Is the Solution
- Practicing On Video Is Useless, Unless You Do...
- Fixate on the Positive
- Practice on Video
- Focus On Just One Thing
- Keep Refining
- Find a Practice Partner
- Hold Up the Mirror
Assessment Forms to Help You Grade Yourself and Others
- Here Is the Form I use To Assess Clients' media Skills
- Assessment form
- Posture
- Eye Contact
- Clothing
- Hair
- Face Movement
- Head Movement
- Gestures
- Body Movement
- Voice Volume
