Introduction to the course (10 minutes)
  • Course Overview
  • Join our community on Slack!
  • Get matched to other Entrepreneurs using our companion app
  • Review sheets, activities, resources - all in one PDF
What is an Entrepreneur? (18 minutes)
  • What is an entrepreneur?
  • Myths about entrepreneurship
  • Common personality traits
  • The most important trait of all
  • Age & Entrepreneurship
  • ACTIVITY: Test your Entrepreneurial Aptitude
  • Test your understanding of entrepreneurs
  • Section 2 review material
The Entrepreneurial Mindset (20 minutes)
  • Intro to Section 3
  • The entrepreneurial mindset
  • Understanding the business life cycle
  • The different types of income
  • The process of opportunity recognition
  • RESOURCES: Suggested reading for Entrepreneurship
  • Section 3 review material
  • Core concepts & Terms
The different paths you can take (16 minutes)
  • Intro to section 4
  • Lifestyle entrepreneurs
  • Side businesses
  • Startup founders
  • Social entrepreneurs
  • Section 4 review material
  • Do you understand the different types of entrepreneurs?
Core concepts & frameworks (24 minutes)
  • Intro to section 5
  • Service vs. Product businesses
  • What is a business model?
  • Old business models
  • New, disruptive business models
  • Scalability
  • Section 5 review material
  • Review of core business concepts
Validating your idea (35 minutes)
  • What is validation?
  • Surveys
  • Talking to experts
  • The lean startup framework
  • Pitch experiments
  • Creating an MVP
  • Section 6 review material
  • Validating your ideas
Fundraising (50 minutes)
  • Know your options
  • Bootstrapping
  • FFF & Angels
  • Equity & Debt
  • Loans
  • Venture capital
  • Incubators
  • Business plans & One pagers
  • Section 7 review material
  • Fundraising
Introduction to Idea Generation (6 minutes)
  • Your most important tool - the scratchpad
  • ACTIVITY: Idea lister builder
  • WORKSHEET: Idea Lister Builder
  • Section 8 review material
Laying the groundwork (44 minutes)
  • The idea equation
  • Areas to isolate & target
  • 5 types of innovation
  • Recap of idea dynamics
  • Section 9 review material
  • Concepts from Section 9
Making it fit (60 minutes)
  • Intro to Section 10
  • The Fit quadrant: Hobbies & Passions
  • The Fit quadrant: Skills & Experiences
  • ACTIVITY: Hobbies, Passions, Skills, & Experience
  • WORKSHEET: Hobbies, passions, skills, & experience
  • ACTIVITY: List out your goals
  • WORKSHEET: Fill out your goals
  • The 3 business types: Pick yours
  • How good does my idea have to be?
  • The Eureka Myth
  • Section 10 review material
  • Making it fit
Ways of coming up with ideas (61 minutes)
  • Problem-based business ideas
  • Wouldn't it be great if
  • Imagine the future
  • Reverse imagination
  • The Fit generator
  • Cater to power users
  • Reposition Good / Fast / Cheap
  • Section 11 review material
  • Ways of coming up with ideas
Business models (61 minutes)
  • Saas: Software as a Service
  • Subscriptions & Memberships
  • PWYW: Pay what you want
  • The sharing economy