Chapter 01 - Course introduction
  • Course Introduction
Chapter 02 - Course Objectives
  • Course Objectives
Chapter 03 - What makes a good logo, good?
  • What makes a good logo, good?
Chapter 04: The Briefs
  • The Briefs
Chapter 05: Research
  • Research, part 01
  • Research, part 02
Chapter 06: Competitive Analysis
  • Competitive Analysis
Chapter 07: Conceptual vs Literal
  • Conceptual vs Literal
Chapter 08: Logo vs icon vs wordmark
  • Logo vs icon vs wordmark
Chapter 09: The sketch phase
  • The sketch phase, part 01
  • The sketch phase, part 02
  • The sketch phase, part 03
  • The sketch phase, part 04
Chapter 10: Identifying good ideas
  • Identifying good ideas
Chapter 11: Working with Vectors
  • Working with Vectors
Chapter 12: Building basic shapes and images
  • Building basic shapes and images
Chapter 13: The design phase
  • The design phase, part 01
  • The design phase, part 02
  • The design phase, part 03
  • The design phase, part 04
  • The design phase, part 05
Chapter 14: Design review & analysis
  • Design review & analysis
Chapter 15: Presentation mockups
  • Presentation mockups
Chapter 16: Presentation document
  • Presentation document
Chapter 17: Presentation strategy
  • Presentation strategy
Chapter 18: Basic colour theory
  • Basic colour theory
Chapter 19: Developing colour
  • Developing colour, part 01
  • Developing colour, part 02
Chapter 20: Creating a style guide
  • Creating a style guide
Chapter 21: Building and maintaining good files
  • Building and maintaining good files
Chapter 22: Building the final logo kit
  • Building the final logo kit, part 01: CMYK
  • Building the final logo kit, part 02: RGB
  • Building the final logo kit, part 03: Remaining files
Chapter 23: Next steps
  • Next steps
Chapter 24: Conclusions
  • Conclusions