- The Millionaire, the Beggar, and the Monk
- Course Navigation Tips
- Exercise: Start Brainstorming Ideas
- Worksheet - Brainstorm Using Workflowy
- The Product Life Cycle Part 1 - Development, Introduction, Growth
- The Product Life Cycle Part 2 - Maturity, Decline
- The Product Development Process
- Waterfall vs Agile
- Recap of Section 2
- Why Do Products Fail?
- How to "Discover" Your Product
- Learn the Tool - Needs, Features, Benefits Table
- Exercise - Find the Problem and Identify the Pain
- Worksheet - Find the Problem and Identify the Pain
- Interview Your Users
- Exercise - Interview Your Users
- Worksheet - Interview Your Users
- Recap of Section 3
- Learn the Tool - Use SWOT Analysis to Understand the Market Landscape
- Exercise - Do a SWOT Analysis on Dropbox
- Worksheet - Do a SWOT Analysis on Dropbox
- Compare Answers - Do a SWOT Analysis on Dropbox
- How to Stand Out
- Size the Market
- Worksheet - Size the Market
- Trends
- Recap of Section 4
- The Birth of the NASA App
- The Vision Deck
- Driving Vision
- Product Teardown
- Recap of Section 5
- Learn the Tool - Personas
- Common Mistakes When Making Personas
- Video Story as Personas
- Exercise - Make a Persona
- Worksheet - Make a Persona
- Learn the Tool - Build Empathy by Making an Empathy Map
- Exercise - Create an Empathy Map
- Worksheet - Create an Empathy Map
- Recap of Section 6
- Lean Product Design
- Design Experiments
- Test by Smoke Selling
- Test by Making a Product Demo Video
- Test by Using the Concierge Method
- Don't Be Data-Driven, Be Data-Informed
- Exercise - Test Your Product Hypothesis
- Worksheet - Test Your Product Hypothesis
- Recap of Section 7
- How Apple Creates Laser-Focused Products
- How to Create a Feature Backlog
- Learn the Tool - Pivotal Tracker
- Exercise - Create a Feature Backlog
- Worksheet - Create a Feature Backlog Using Pivotal Tracker
- Recap of Section 8
- Introduction to Wireframing
- Worksheet - Download and Install Axure
- Learn the Tool - How to Wireframe Using Axure - Part 1
- Worksheet - How to Wireframe Using Axure - Part 1
- Learn How to Save Time When Wireframing by Using Masters
- Learn the Tool - How to Wireframe Using Axure - Part 2
- Product Lab Worksheet - How to Wireframe Using Axure - Part 2
- How to Use Wireframes and Prototypes Effectively
- Make Your Product Super Intuitive Through User Testing
- Exercise - Create an Interactive Prototype for Your Product Idea
- Worksheet - Create an Interactive Prototype for Your Product Idea
- Recap of Section 9
- Introduction to User Stories
- What Are the Qualities of Great Stories?
- Worksheet - Write User Stories for Your Product Idea
- Prioritize Stories Using Assumption Testing
- Prioritize Stories Using the MoSCoW method
- Prioritize Stories Using the BUC method
- Estimate and Size Stories
- Recap of Section 10
- Introduction to Product Management Leadership
- How to Lead Developers
- How to Lead Designers
- How to Manage Stakeholders
- Recap of Section 11
- What's the Process of Getting to the Job Offer?
- Write a Killer Resume
- Product Lab Exercise - Upgrade Your Resume
- Product Lab Worksheet - Upgrade Your Resume
- How to Ace a Product Management Interview
- Bonus Lecture: What's Next for You?