Developing an Efficient and Effective Writing Style
  • The 4 Keys to Stylistic Efficiency
  • Eliminate Camouflaged Verbs
  • Practice Eliminating Camouflaged Verbs
  • Introduction to Passive Voice
  • How to Identify Passive Constructions
  • How to Go From Passive to Active Voice
  • Practice Eliminating Passive Voice
  • Avoid False Subjects
  • Practice Eliminating False Subjects
  • Use Plain Language
Designing Effective Messages
  • HABITS Acronym for Designing Effective Messages
  • Headings
  • Artwork
  • Bold, Italics, and Typeface
  • Space
Punctuation Rules for Business Messages
  • Common Mistakes with Commas
  • Semicolons, Colons, and Dashes
  • Practice With Punctuation
Road Maps for the Types of Business Messages
  • Summary of the Types
  • Informative Message Road Map
  • Persuasive Message Road Map
  • Negative Message Road Map
The 6 Keys to Business Writing
  • Key 1: Have a Purpose
  • Key 2: Understand your Audience
  • Key 3: Be Direct
  • Key 4: Keep it Simple
  • Key 5: Take the Time to Proofread
  • Key 6: Be an Information Designer