Welcome to Persuasion Machine
  • About Me: How This Course Came to Be
  • Connect With Patrick Dang
  • Downloading the PDF Course Syllabus
Persuasion and Influence Tactics
  • Fixed Action Patterns
  • Building Rapport
  • Stereotyping
  • Us Versus Them
  • Contrast
The Power of Social Proof And Influencers
  • Social Proof Foundations
  • Association & Influencers
  • Mimics & Persuasion Jujitsu
  • Uncertainty
Give & Take
  • How Giving and Taking Works
  • Favors
  • The Illusion of Fair Deals
Less is More
  • The Law of Scarcity
  • The Chocolate Chip Cookie Experiment
  • Freedom
How to Get People to Do What They Say
  • Staying In Character
  • Getting People to Do What They Say
  • How to Get Others to Take Responsibility
  • Bonus: Upgrade to the Sales Legacy Master Class (Link in Resources)