Startup PR: Getting Press on a Tight Budget

Erica Swallow is a status quo wrecker and technology entrepreneur. Her thoughts have been published in Forbes, Fortune, and The Wall Street Journal, among others, and she has been identified as an international thought-leader, as well, having spoken about her work at industry-shaping conferences, including SXSW, Web Summit, and WOMMA Summit.

Erica previously served as the director of community for tech startup Contently, where she managed online and offline community building. She also previously managed the highly successful supported content program for tech news site Mashable and assisted in developing and implementing the social media marketing strategy for The New York Times. Beyond her roles at these organizations, Erica has worked on a number of high-energy projects with teams at TechStars, WeHostels, Saatchi & Saatchi, and New York University, and is the co-founder of peer-to-peer delivery app, Deliverish.

Erica will soon hold an M.B.A. from the MIT Sloan School of Management (expected June 2015) and holds a B.S. in marketing and international business from New York University's Leonard N. Stern School of Business. She is passionate about the future of education and work and will soon be embarking on the next chapter of her life: Solving America's biggest challenge… it's education system.